A Division of True Fit Corporation
My True Fit SM is a technology enabled ecommerce website that matches shoppers to jeans and apparel that best fits each person's unique body shape and measurements. My True Fit SM uses proprietary True FitSM technology to predict best fit, providing an easy and reliable way to purchase clothing online. MyTrueFit.com is True Fit Corporation's online store and is the "test-kitchen" for True Fit Corporation's True FitSM technology and software. Fortune Small Business magazine stated “...this is a new and great idea.”
My True FitSM is an online jeans and apparel store that sells a variety of well known designer jeans brands. My True FitSM shows shoppers exactly which jeans and apparel brands and styles fit them the best. In a matter of seconds True FitSM software tries on thousands of apparel items for a customer in a matter of seconds. It's kind of like shopping in a department store where everything that doesn't fit you simply dissappears.
My True FitSM works closely with the top designer jeans and apparel companies it carries to profile their garments and performs weekly fit tests to ensure that its fit predictions are constantly improving.
Mission Statement:
True Fit Corporation'sSM mission is “to provide people of all body types the easiest experience for purchasing jeans and apparel, by personalizing fit for each customer and eliminating the dressing room.”
NOTE: My True FitSM was formerly True Jeans. True Fit CorporationSM was formerly True Apparel Company. October 2009 the company officially changed its corporate name and the name of its direct to consumer website.