Uptown Liz - Where Shopping Gives Back

A recent post on Back in Skinny Jeans introduced me to a great company that I just had to share with our readers. Uptown Liz was founded by Ramona Russell. Ramona lost her twenty-eight-year-old sister, Elizabeth Ann ‘Liz’ Overturf, to breast cancer in 2006. Ramona and Elizabeth dreamed of opening a boutique together, but after Liz’s death Ramona became even more determined to make this dream a reality. Thus, Uptown Liz was born. Uptown Liz “was founded to promote products from companies whose proceeds directly give back to charitable organizations… Our mission is to build a bridge between compassionate consumers and concerned companies in order to improve the world around us.”

Uptown Liz works to raise funds for a number of organizations and causes including: The Women’s Cancer Research Foundation, The Livestrong Lance Armstrong Foundation, The Joyful Heart Foundation and Cure Autism Now, just to name a few. By clicking on the Shopping link you can choose if you would link to shop products by cause or by product. What a great way to shop and still give back to causes that are close to your own heart!

It is always great to see originations like this giving back to terrific causes. Check out the post about White Cane Label to read about another non-profit fashion initiatives are is set to be up in running in the near future.

Posted by Kristen D. on August 11, 2007 at 8:29 AM

Tags: back in skinny jeans, denim blog, denim weblog, jean blog, jeans blog, non profit fashion, philanthropic fashion, philanthropic retail, premium denim, premium denim blog, true jeans, true jeans blog, true life, uptown liz, white cane label

Filed under: Fashion Trends, True Beauty, True Cool, True Jeans

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Hi there Stephanie! Thanks for the heads up on this great business!! Your personal connection with Ramona was definitely a moving story, so True Jeans just HAD to write about Uptown Liz!!

Posted by Megan D. on August 15, 2007 12:12 PM

Thank you for spreading the word! I'm so proud of these ladies ;-)

Posted by Stephanie Quilao on August 13, 2007 1:57 PM