
The re(Define)(Real)ity event brought out many people in support of the re-launch of Little In The Middle Jeans- despite the foot of snow! All the true New Englanders that braved the storm and made it to the show not only helped benefit The Alliance for Eating Disorder Awareness, but also saw beauty in many different shapes and sizes from the gorgeous Maggie Inc. models!

The gorgeous 50's pin up style hair and make up was created by the talented team of stylists from the Carl Michael Salon.


Founder of Little In The Middle jeans, Lee Ann Park (pictured below with True Jeans Co-Founder Jessica Arredondo), started the show with a beautiful tribute to a late friend of hers and a brief background on how she was inspired to create her brand. After the show, guests were invited to a personalized shopping experience at the True Jeans Denim Bar, where they were matched up to the Little In The Middle jeans that fit their body type the best. For those who prefered not to take off their snow boots, True Jeans assisted in taking their measurements and setting up a profile for a cozy at-home shopping experience with fuzzy slippers instead!

Ginny Colangelo (seen below) created incredible body art on two of the models for the show. These two girls were embracing being comfortable in their own skin on a whole different level- which is a concept we absolutely stand behind!


The re(Define)(Real)ity event was flawlessly pulled together by Jessica de Guardiola and Elena Lelchuck, from 5s PR agency.

Posted by Clare A. on March 4, 2009 at 12:17 PM
Filed under: Designer Jeans, Fashion Trends, Premium Denim Brands, True Beauty, True Cool, True Jeans, Woman's Fashion
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Comments
Thanks to everyone who participated and attended. It was a great event despite the snow storm!!!
Posted by Lee Ann Park on March 13, 2009 11:03 AM